Zao is a French brand created in 2012 by 4 friends: David, Philippe, Yvan and Salima. Lovers of nature and aware of the environmental impact of our consumption, they created a 100% organic and vegan make-up brand in line with their values. It all began in Asia, where David is in love and where he has traveled extensively. The idea came from a box containing a pen and a bamboo criterium, offered by a Taiwanese friend. He realized that if it was possible to make such a small object out of bamboo, it must also be possible to make lipsticks and other make-up products. The group of friends therefore created a line of make-up products with bamboo packaging and rechargeable cases for the vast majority.